At a scrimmage in 1969 Max was putting in plays for the next game. Jim Fegoni was the center who would form the huddle and Max would lean in over Fegoni's back and call the plays he wanted run. Sometimes when Fegoni left the huddle he would take a chop step back and plant his cleated foot right on top of Max's foot. Ouch. After the play Max would collar Fegoni and tell him, "DO NOT CHOP STEP OUT OF THE HUDDLE". Fegoni would do fine and then he would forget and drill Coley again. The third time it happened Coley limped up and confronted Fegoni. He placed his hands on the kid's shoulders and looked him in the eye saying, "Jim, I think I now know why the Italians lost the war". Fegoni, not blinking, replied, "How'd the Indians do, Coach?"
Max went on to a long, successful professional career in the NFL and was Terry Bradshaw's coach at Pittsburg in those great Steeler years.